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The unlocking of an icon Great Scotland Yard Hotel

August 4, 2022

Authenticity and tradition meet modern luxury following a £120 million rebuild of the five-star luxury Great Scotland Yard Hotel, Westminster. Expect the unexpected at one of London’s most historic and cherished buildings that's dedicated to delight - this hotel holds more hidden stories than any other kind in London. An 1820’s Grade II listed building with Edwardian and Victorian architecture, the Great Scotland Yard Hotel is part of the Hyatt Group and officially launching March 2022, having briefly opened before the pandemic and subsequently closed during lockdown.

The famous address of a legendary site immersed in iconic British history - originally the HQ of the Metropolitan Police, it’s where Jack the Ripper was interviewed, Charles Dickens frequented and the location used by Arthur Conan Doyle throughout his novels. It was subsequently taken over by the Ministry of Defence and also used as the recruitment office during both World Wars. It has been entirely rebuilt and extended by two floors to create 152 rooms and suites, where no two rooms are the same. The ground floor hosts the inimitable cocktail bar, The 40 Elephants and afternoon tea lounge, The Parlour. Set to launch for 2022 is a 5-storey detached private residence, No.1 The Townhouse, on the site that was once home to H.R.H. The King of Scotland.

HOTEL ART

'Service' is the hotel’s flagship artwork. A bold installation exhibited in the hotel’s entrance hall, this work tells the extraordinary story of Great Scotland Yard through thirty portraits and establishes the narrative and themes that continue throughout the hotel. Each portrait has been judiciously selected by Nicole Green to tell the multi-layered history of Great Scotland Yard. Through extensive research, Green chose a range of diverse characters including notorious gangsters and infamous criminals, prominent judges, lawyers and politicians, police personnel, literary figures and monarchs from the 12th Century to the present day, who all serve as the embodiment of the incredible history of this London landmark.

Paying homage to its roots, guests can absorb London’s rich heritage and anecdotes from the stolen artifacts from yesteryear presented under glass tabletops, to the specially commissioned artworks by current prisoners, on display, curated by Koestler Arts. Installed above the fireplace within the grand Forty Elephants Bar is Nicola Green’s Bob Haired Bandit, featuring Lillian Rose Goldstein (née Kendall) a key member of the notorious Forty Elephants Gang. Each of the hotel’s bedrooms has been individually curated so that every room has become a micro-gallery, featuring several artworks including a series of prints by Nicola Green.

NO.1 THE TOWNHOUSE – LAUNCHING SUMMER 2022

Your very own London address - this private presidential townhouse sits on the site that was once home to H.R.H. The King of Scotland. Thoughtfully restored, this standalone Georgian-fronted Grade II listed private residence is adjacent to Great Scotland Yard Hotel. 2,153 sq. ft. of pure luxury situated over five stories, No.1 The Townhouse provides an exclusive and intimate experience. Featuring a private entrance, the townhouse is also accessible via a hidden corridor in the hotel. Thoughtfully restored to celebrate the hallmark features of a classic British townhouse, with interiors, which tastefully balance traditional and modern influences. Bespoke artwork features in every room by renowned artists, including; Nicola Green, Jason Mulligan, and Alastair Mackie.

The ground floor at GSY provides a beckoning trove of food and beverage outlets that uncover classics with a twist, made from the finest ingredients, rooted in honest craft.

SIBÍN – LAUNCHING MARCH 2022 SIBÍN

Hidden in plain sight behind a false bookcase, Sibín is an elegant yet relaxed space for evening drinks. Presenting a fresh and inclusive approach to the world of whisky through a carefully curated and ever changing selection. The menu will also feature a mix of classic and antagonist style whisky cocktails. Síbín, a term coined in Ireland meaning illicit whisky and used to refer to an illicit bar or club where excisable alcoholic drinks were sold without a licence, offers high-quality whiskeys – rolling stock with new suppliers – with wood and smoke flavour profiles as well as classic (and creative) cocktails, food pairings and snacks. Featuring artwork from the likes of Alastair Mackie, Belinda Frikh and Cornelia Parker RA, each piece adorning the walls has been chosen to reflect the glamorous and sultry atmosphere of the Síbín.

THE 40 ELEPHANTS

The hub of the hotel, open all day until late serving everything from barista coffee to specialised signature cocktails, and local craft beers. The food offering incorporates all that is good about London; its cultural diversity and fusion of cuisines. 'The Forty Elephants' were famous and feared by as the UK's first and only all female gang, taking a unique place in the history of British crime. Famous for their glamorous style, high calibre and looks, the notoriety of the young gang came about when lead by Alice Diamond, known as the smartest shoplifter in Great Britain. Under her leadership, they targeted luxury fashion and jewellery shops, successfully staling the finest garments, furs and diamonds. They were active throughout the 19th and 20th century, and their heyday was in the interwar period. The gang operated from the Elephant and Castle District, allied to the Elephant and Castle Mob. Their forty portraits surround the room and items from their thefts are displayed under glass tabletops, whilst Nicola Green’s 5-colour silkscreen print ‘Bob Haired Bandit’ embellished with diamond dust, takes pride of place above the fireplace.

THE PARLOUR

Distinctly different, the Afternoon Tea at the Great Scotland Yard Hotel is in collaboration with the iconic perfumery Floris London, the only appointed perfumery to Her Majesty The Queen, and is quite unlike anything experience before. This multi-sensory afternoon tea experience is inspired by the notes of the historical British perfumiers luxury fragrance ‘A Rose For...’. The scent is reflected through an assortment of seasonal cakes and patisserie complementing the keynotes of the fragrance: rose and vanilla. Launching March 2022, a dog afternoon tea is available in partnership with Talula Eats, who handcrafts gourmet organic dog food and sweet treats in their Fitzrovia kitchen. Their expert in-house canine nutritionist formulates doggie delicacies using only the freshest organic ingredients and locally sourced ingredients. With this expertly crafted Afternoon Tea menu, pooches can enjoy doggy delicacies such as a Fresh Doggie Bowl, Doggie Digestives and a Pink Peony cupcake. A portion of all Talula Eats’ sales goes directly to the DOTS (Dogs on the Streets) charity.

EKSTEDT AT THE YARD

The flagship restaurant brings Michelin starred chef Niklas Ekstedt's signature style of wood fired ‘old Nordic’ cooking to the UK. Ekstedt at The Yard focuses on Scandinavian cooking techniques using the very best seasonal British ingredients; featuring a menu of signature dishes, alongside an inventive cocktail menu and extensive wine list. The open kitchen, which feels like an extension of the restaurant floor, allows diners to sit at the heart of the action.

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| Website designed and built by SW10 Media