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Auto Vivendi is one of the world’s largest private members’ supercar clubs, offering its members access to an exclusive fleet of high-performance vehicles, along with curated driving experiences and luxury lifestyle events. With a focus on delivering unparalleled automotive adventures, the brand caters to a discerning clientele who value performance, prestige, and community.
Our strategy combined targeted media outreach with influencer engagement and event amplification. We secured coverage across a range of top-tier publications, positioning Auto Vivendi as a leader in the luxury automotive space. Simultaneously, we helped organise a flagship event, inviting a curated group of influencers whose audiences aligned with the brand’s premium image. This event served as a focal point for content creation and media attention.
The results were exceptional. The campaign reached an audience of 16.5 million through a mix of digital, print, and social media coverage. Influencer content from the event generated strong engagement, extending the campaign’s reach and reinforcing brand credibility. Auto Vivendi was featured in numerous prestigious media titles, including Knightsbridge Magazine, Vanity Fair, CAR Magazine, The Sunday Times, and Robb Report, further solidifying its reputation as a premier lifestyle brand.
This campaign demonstrated the power of integrated communications—combining media relations, influencer marketing, and experiential strategy—to drive awareness and engagement for a luxury brand like Auto Vivendi.
Over a six-month campaign, we partnered with Auto Vivendi to elevate its brand visibility and engage a broader luxury lifestyle audience. The project aimed to generate high-impact media coverage, coordinate influencer participation, and support a key event that would showcase the brand’s unique offering.
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Auto Vivendi is one of the world’s largest private members’ supercar clubs, offering its members access to an exclusive fleet of high-performance vehicles, along with curated driving experiences and luxury lifestyle events. With a focus on delivering unparalleled automotive adventures, the brand caters to a discerning clientele who value performance, prestige, and community.
Over a six-month campaign, we partnered with Auto Vivendi to elevate its brand visibility and engage a broader luxury lifestyle audience. The project aimed to generate high-impact media coverage, coordinate influencer participation, and support a key event that would showcase the brand’s unique offering.
